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And, yes, I am as guilty as the next.  In particular, blogs that lack any recent postings send at least two messages.  First, you have probably gone out of business but haven't run out of your current website hosting contract.  Or, you are too busy to bother with trying to help your customers unless they want to buy something.  Either message is very damaging to your small business.

If you don't have the time to create content on your own, remember there are inexpensive services where you can cheaply hire professional help like Elance.com, Freelancer.com, Guru.com
, or Fiverr.com.
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I continue to encounter small business clients who are reluctant to post their real contact information on their website.  I always encourage them to post a physical address, a phone number, and an email address so that it is abundantly clear that they are proud of their business and stand behind it personally.  If you are leery because it is a home-based business, then get a P.O. Box, a separate phone number, and an email address based on their website's domain name because an anonymous website contact form is just not enough.  Otherwise, anyone, myself included, will assume that they are just as likely to be some ripoff artist based in eastern Europe or Nigeria.  If you want someone to trust you with their money, then you better trust them first.

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I developed large-scale systems, both commercial and aerospace, for 40+ years.  There were lessons learned, but the joy of successes more than offset a few pains.  Hopefully, my experienced counsel will help yours be mostly fun.

Now, I'm often golfing and riding my bike as seen above.  I'm the handsome dude in the brown leather jacket near the middle.

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